I don't know much, but I'm learning.

Recently, a group of us mori folk on discord proposed a set of challenges for a mori celebration week! With the help of a lot of great ideas from various people, mori-no-tori on tumblr put together a list of prompts that mori folk can follow along with for "Mori Week"! Mori Week will run from Nov. 27th to Dec. 3rd with a prompt for each day. Feel free to join and use the hashtags #moriweek to share your posts! I will be posting mine on BlueSky, and later here as well. Looking forward to seeing everyone's posts!

You may or may not have heard various J-fashion influencers discussing a supposed up and coming fashion style, a remade version of mori known as "Neo Mori." I personally refuse to get a TikTok for many, many reasons (lol), so I was only recently alerted to the term by someone on the mori discord. Looking at the information provided, I had a lot of thoughts. And knowing how the western J-fashion community likes to jump on new trends quicker than you can blink, this is likely to get a lot of coverage. So, let's get ahead of the curve and talk about it from the point of view of a mori girl who has been around in the fashion community for a long time now. What is neo mori? Let's start with the basics. Neo mori, also known as neo mori girl, is a term coined by the company SPINNS to describe a "modernized" version of mori fashion. According to SPINNS, and some other Japanese commentators/bloggers, the style incorporates the old feel of mori with more urban sensibi...