More Bygone Mori Brands
This post is a continuation of an older post on OG mori brands . Please check out that post as well for more information on mori brand history! Hello everyone! Long time no post. I had one of the busiest, and most fun, periods of my life since moving to Japan recently. But things are settling down again and I wanted to make a new post for you all. Today, I want to talk about some more bygone mori brands. These brands, while not as influential as those like Wonder Rocket and Cawaii, still had a major impact on mori's image and styling both in Japan and abroad. In fact, many of their brand images still circulate to this day in mori circles! So, let's take a look at a few. Sechuna Sechuna was a Korean brand that sold J-fashion inspired pieces, often with a natural flare, to a Korean audience. Around 2010, their clothing began to cater towards more fashion more directly, and they grew popular amongst some mori groups. Generally, Sechuna's outfits catered to a more toned down f...