Monday, September 17, 2018

Mori Magazine Scans Archive

One of the worst things I have found about being new to a fashion that is long past its popular days is that many of the "quintessential mori things" have long since faded into obscurity. For instance, brands have closed their stores, bloggers have deleted their content, and many of the fashion icons have left the j-fashion scene altogether. However, there is one thing that has always worried me above the rest with mori kei's growing inactivity, and that is the fact that all mori magazines have since stopped being printed and published.

Although it may be almost impossible to find a printed copy of most magazines these days, there are some amazing people who have taken to scanning their own copies of these elusive magazines and making them available for others to read online. I had been planning for ages to create a post with links to all of the resources that I have compiled over the years of magazine scans, and the links had been sitting in a blog post, unedited, for quite some time. Recently, I decided to open up the post once again and prepare it for publishing and to share with all of you. But, to my horror, I found that the majority of these links were so old that they had become inactive!

Finding all of these links slowly becoming inactive stirred a bit of a panic in me, and after I overcame my shock, I decided to do something about this. I couldn't simply let such important pieces of mori fashion's history be lost, so I decided to download every magazine I could find and re-upload them all in one safe place.

It has taken me quite a while to compile all of these resources, but I've searched every inch of the internet I could find looking for them, and I think have all of what's left now. So, I created a google drive folder that is open to the public that includes all of these scans, as well as the links to those who provided them (for as long as their sites and downloads stay active) and the only places I can find to purchase mori magazines on the internet.

Although I feel I've been pretty thorough in my collection of resources, I know that there are some magazines I am missing, or some that are incomplete or could be in higher quality. I also know that there might be some websites out there offering scans that I have missed. So, if any of you come across or have any of these scans that you notice I am missing, I would super grateful if you let me know. I set up an email for this archive for that purpose,, that you can contact if you'd like.

If you have any more questions about this archive or the sources from which this archive's content came from, please read the document listed in the folder. It should answer all of your questions, but if it doesn't, feel free to comment here or email me, and I will try my best to answer you.

Have fun viewing these resources, and I hope they inspire you as they have many mori folk before you!

(Backup link, just in case, for if the hyperlink stops working: 


  1. Hi Kathryn!

    What a wonderful resource - thank you for compiling it! I completely understand the panic of potentially losing fashion history - so many people have gone and deleted their blogs/left the fashion/and there is no way to access some of the content they created. The thought of it being lost forever makes me feel deeply sad (probably too deeply if I'm being honest!)

    In any case! If you would like, I have some of the magazines that are missing, and I can scan them and add them/send them to you sometime in the future.

    I have:
    Mori Girl Lesson 4 and 6
    Mori Girl Lesson Hair and Make Up
    Mori Girl Note
    Mori Girl Papier 1-3 (I see you already have #4 scanned)
    Valon Volume 1
    Syrup Catalog #60 (Summer 2016)
    Spoon Mori Girl Summer (this is the one you have partial scans of)
    Spoon Mori Girl Winter
    Spoon Handmade Book
    Spoon Yu Aoi x Mina Perhonen
    Spoon Twitter Book Club
    ...and finally Spoon Travel Issue. Not all of the Spoon ones are mori-centric, but I have them if you are interested.

    Let me know how/where I should send/upload them!! It may take me a bit because of university, but I would be more than happy to contribute them. c:

    1. I would appreciate that so much Annika! The best way to get them to me would be to email them to Please, take all the time that you need! I'd so appreciate them, you have no idea! (Especially the spoon ones! Those are much harder to find, in my opinion.) You are too kind my deer, and I really, really appreciate the contribution. Please, when you email me, let me know how I can credit you (links to your social media/blog/etc.) It's really a lot of help for me, and I want to credit you for your contribution to helping archive these resources :) Thank you thank you thank you! <3

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    3. Annika, do you still have those? It seems like they were never added to Kathryn's archive and I would like them very much.

  2. I don't really collect Mori magazines, but I do collect Olive, Kera, Pink House catalogs and other jfashion magazines. For the ones that are out of print and only available second hand, I use From Japan as a shopping service to buy from mbok, yahoo japan auctions and second hand listings on amazon japan. Shipping is really expensive, but if you hunt around you can find things from as far back as the 1980s fairly regularly.

    So, what I'm getting at is, don't loose hope about the ones you can't find scans of! They still might pop up for sale second hand if you or someone else wants to invest in procuring them.

    That said, it's a great archive! Thank you so much for putting this together!

    1. Thank you so much for the resource! I had never heard of from japan! :)

  3. Thank you so much for this! It's wonderful! I understand what it's like to see resources disappearing -- it's one of the drawbacks of the internet. I only just managed to get a full copy of Choco's Mori Lookbook a couple of years ago after looking for it for a while.

    I will have a look through my (admittedly small!) collection of scans and see if there are any that I can contribute.

    1. Thank you for your kind words :) You're very welcome! I would appreciate any contribution, no matter how small, so I would love to hear from you!

  4. Thank you for your hard work!

    I've been following your blog for more than a few years now. And although my style won't always be categorized as mori anymore, but I always come back to your blog for outfit inspirations and relaxing music.

    I mostly read your posts directly in the subscription emails so I often don't comment and I'm not even sure it counts as a blog view. However, I want to take the time to say thank you for updating your blog regularly, going above and beyond to educate and promote mori kei, and just being awesome in general.

    1. Thank you so much for your kind words and your support my deer! I truly appreciate it! It can be hard to gauge how many people are interacting with the content on my blog, so I am always glad to hear from those who enjoy what I do :)